Wednesday, 3 September 2008

Eyespider attains qualifications in Google Adwords

As well as designing and building websites, Eyespider also offers Search Engine Optimisation (SEO) advice as well as the setup and management of cost per click advertising services such as Google Adwords (Sponsored Links).

Eyespider has been working with Google Adwords for a number of years and now all of its employees have become Google Adwords Qualified Individuals.



This status demonstrates that we are skilled professionals in Google Advertising. We can offer practical advice on how to reduce your current monthly spends and increase click through ratios (CTR's) and conversions.

If you are interested in how Google sponsored links could work for you then please don't hesitate to get in touch. We can work with you in different ways, either through helping you through the process of setting and structuring a new account through to helpful advice and assistance with existing campaigns. Our main office telephone number is (+44) 01543 469680.


Eyespider Ltd is based in Cannock, Staffordshire and we operate Nationally throughout the UK.

We are able to offer incentives as well as other marketing tools and advice to help you advertise your business.

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Nationwide Skips new website is launched!

Eyespider have designed and developed a new website and secure online login facilities for Nationwide Skips Ltd. The website gives visitors information on the waste management services offered by Nationwide Skips and allows customers to securely sign in so they may view and manage orders.

From a design and marketing perspective, we worked closely with Nationwide Skips to redevelop their commercial brand and overall marketing strategy; aiding in the provision of a new logo (now in use throughout the company) through to providing a new structured website and marketing copy.

The website now has a modern clean design and contains lots of useful relevant information. It is easy to navigate through a consistent navigation system and also boasts its own internal search engine. Facilities exist for displaying any latest news and special offers as well as mechanisms for ordering skip hire services.

Nationwide Skips were consulted throughout each stage of the design and build process ensuring that the final product would meet the clients expectations.


Sean Merrett, Managing director for Nationwide Skips Ltd was exceptionally pleased with the final solution and commended Eyespider for all of the hard work and dedication that had gone into the project.

Under the hood...

As well as the public website, Eyespider also developed several back office tools allowing Nationwide skips staff to content manage the website and also provide administrative functions to the thousands of online user accounts. There are also further tools for managing e-mail marketing campaigns as well as a suite of reports for providing website usage statistics.

From a technical point of view the website is built upon the Microsoft .net platform utilising Microsoft SQL server as its data repository. It regularly exchanges data with Nationwide Skips internal systems so that data reflected within both systems is synchronised. The website takes advantage of AJAX programming techniques and also incorporates Business Objects Crystal Reports for report generation. This gives the ability for visitors to the site to easily download and export reports in a variety of formats including Adobe PDF.

View the website at http://www.natskips.com/